Sean “Diddy” Combs and DeLe\u00f3n Tequila officially announce a partnership with Billboard that includes the introduction of the DeLe\u00f3n 100.\u00a0 The DeLe\u00f3n 100 will recognize 100 trailblazers nationwide.\u00a0 Individuals selected to this elite group will embody the essence of the DeLe\u00f3n brand and exhibit determination to bring their craft to #thenextlevel. \u00a0The new campaign reinforces the importance of disrupting the status quo and shaping your own future.<\/p>\n

“The DeLe\u00f3n 100 is all about recognizing the tastemakers and trailblazers who are bringing music, and culture, to the next level,” said Sean “Diddy” Combs. “I’m always searching for people who are bold, fearless and doing their part to shape the future. Now, in partnership with Billboard, I will be celebrating and sharing their inspiring stories with the world.”<\/p>\n

DeLe\u00f3n and Billboard have extended the message by inducting the first members into the elite DeLe\u00f3n 100.\u00a0 The private celebration, that will take place in Los Angeles<\/span>, features an intimate live performance by GRAMMY-winning singer\/songwriter – Miguel and showcases some of the other rising stars. \u00a0During the evening,\u00a0seven tastemakers will be named to the group including the GRAMMY winner and music pioneers Teyana Taylor<\/span>, Machine Gun Kelly, Dave East<\/span>, Vic Mensa, Arantza and Clay.<\/p>\n

In February DeLe\u00f3n and Billboard will release an introspective on Miguel, showcasing how he is taking his career to the next level.\u00a0\u00a0 The short documentary will be unveiled on billboard.com. The full DeLe\u00f3n 100 roster will be released in the February print issue of Billboard Magazine which hits newsstands on February 10<\/span>^{th<\/sup>.\u00a0 The list, including a more in-depth look at each honoree, will be made available at billboard.com.<\/p>\n}

“DeLe\u00f3n Tequila is honored to partner with Billboard on this extraordinary initiative,” says Andrea Sengara<\/span>, SVP Combs Wine and Spirits.\u00a0 “They are an industry leader and have paved the way for so many emerging talents.\u00a0 The program is designed to recognize people who have the courage to do things in their own way and with the perseverance to reach the next level.”<\/p>\n

“The Billboard team is thrilled to partner with DeLe\u00f3n Tequila on this first-time partnership, which celebrates the DeLe\u00f3n 100 list,” says Julian Holguin<\/span>, SVP Brand Partnerships. “The success of Billboard is built on our ability to continually cover and celebrate artists who make inroads across the music industry. Collaborating with\u00a0DeLe\u00f3n Tequila in honoring artists reaching the next level of their careers proved to be a natural fit for two leading brands.”<\/p>\n

‘Tis the final call to take holiday shopping to #thenextlevel.\u00a0 To help you celebrate and recognize your loved ones this holiday season, DeLe\u00f3n Tequila will offer complimentary personalized engraving on select variants.\u00a0 Visit Reservebar.com for more details.\u00a0 \u00a0The Makers of DeLe\u00f3n have also announced a new manufacturer’s suggested price point for the Ultra-premium collection.\u00a0 This will encourage consumers to try out new variants and share the experience.\u00a0 This change positions the brand in reach of the tastemakers that are shaping our culture and creating #thenextlevel lifestyle. The new manufacturer’s suggested retail price is $34.99<\/span> for DeLe\u00f3n Platinum and $39.99<\/span> for DeLe\u00f3n Reposado both in 750ml bottles.<\/p>\n

No matter how you plan to shape the future, when enjoying DeLe\u00f3n Tequila this holiday season, please remember to always drink responsibly.<\/p>\n

<\/p>\n

The following drinks have been created to celebrate the DeLe\u00f3n 100 and can also be made at home to take your cocktail experience to #thenextlevel:<\/p>\n

DeLe\u00f3n\u00ae Tequila Signature Cocktail<\/u><\/b><\/p>\n

DeLe\u00f3n\u00ae Alma
\n<\/b>1.5 oz. DeLe\u00f3n\u00ae Platinum Tequila
\n1.5 oz. Coconut Water
\n1.5 oz. Pineapple Juice<\/p>\n

DeLe\u00f3n\u00ae The Bite Down
\n<\/b>1.5 oz. DeLe\u00f3n\u00ae Platinum Tequila
\nLime Wedge<\/p>\n

Beso Caliente<\/span>
\n<\/b>1.5 oz. DeLe\u00f3n\u00ae Reposado
\n1 oz. Fresh Grapefruit Juice
\n.5 oz. Fresh Lime Juice
\n1 Bar Spoon Cane Syrup<\/p>\n","protected":false},"excerpt":{"rendered":"

Sean “Diddy” Combs and DeLe\u00f3n Tequila officially announce a partnership with Billboard that includes the introduction of the DeLe\u00f3n 100.\u00a0 The DeLe\u00f3n 100 will recognize 100 trailblazers nationwide.\u00a0 Individuals selected to this elite group will embody the essence of the DeLe\u00f3n brand and exhibit determination to bring their craft to #thenextlevel. \u00a0The new campaign reinforces […]<\/p>\n","protected":false},"author":3,"featured_media":4480,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_analysis_target_kw":"","content-type":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[16,35],"tags":[],"class_list":["post-4478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-music"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/staging.seaspot.com\/wp-content\/uploads\/2016\/12\/DIDDY_DELON_1.jpg?fit=1769%2C2400&ssl=1","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Seaspot - Celebrating 24 Years Online!","distributor_original_site_url":"https:\/\/staging.seaspot.com","push-errors":false,"_links":{"self":[{"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/posts\/4478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4478"}],"version-history":[{"count":0,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/posts\/4478\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=\/wp\/v2\/media\/4480"}],"wp:attachment":[{"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.seaspot.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}